April 19 — Hard rock super group The Lucid debuted its latest single and video this week.
The band — Vinnie Dombroski (Sponge), Mike Heller (Fear Factory) and David Ellefson (ex-Megadeth) — premiered its new single, ‘Hair‘ and its video Tuesday. The song and its video are the third from the band’s self-titled debut record, which was released in October. Their premieres follow those of ‘Deaths of Despair‘ and its video, and ‘Maggot Wind.’
The musical arrangement featured in ‘Hair’ is a tense, blues-based rock composition. It is driven in large part through its bass line and vocals. The drums and guitar come across here more as accompaniment than lead. The tension in the song’s arrangement tends to play well opposite the song’s seeming lyrical theme.
The seeming lyrical theme hints at perhaps someone dealing with alcohol addiction. That is inferred as Dombroski sings about a person having “tile imprints” on his/her knees and “drinking yourself to sleep” as well as the mention of one person never being there to hold the other person’s hair. This is all this critic’s interpretation, as no explanation for the song’s theme is offered in the press release announcing the video’s premiere.
Speaking of the song’s video, it tells a different story. Directed by and starring Hannah Fierman, the video features a couple meeting randomly at a literal crossroads. As the couple’s relation progresses, the man seems to preoccupied to give the woman the time of day. Of course it has a surprise ending, which will be left for audiences to discover for themselves. The ending leaves audiences scratching their heads. It leads one to wonder if perhaps the addiction noted in the song is not necessarily to alcohol but anything but the woman and the man is voicing regret for having those addictions. Again, this is just this critic’s interpretation.
Fortier talked about the video treatment.
“It was fascinating to watch Hannah unleash her remarkable creativity for this music video,” he said. “We are all thrilled and moved by what she was able to accomplish visually with this song. It was an exciting, dark, twisted, collaboration showcasing the band’s irreverence perfectly. We think everyone is going to get such a big kick out of it.”
Fierman added, “The Lucid gave me artistic freedom to do whatever I wanted with the music video but they also had some fantastic ideas of their own once we began brainstorming. We decided on mostly black & white neo noir early on in the process. My background in horror is apparent but works with the energy of the song. It was truly a blast creating this video with such fun and talented artists.”
May 20 – Clifton, NJ – Dingbatz
May 21 – New Bedford, MA – The Vault
May 22 – Waterford, CT – The Jameson Pub
May 25 – Indianapolis, IN – Black Circle
May 26 – West Dundee, IL – Rochaus
May 27 – Westland, MI – The Token Lounge
May 28 – Akron, OH – Empire Concert Club
More information on The Lucid’s new single, video, album and tour is available along with all of the band’s latest news at: